Detalhes

Nome da Disciplina: TÓPICOS ESPECIAIS III - SERVICE MANAGEMENT UNDER THE SHARING ECONOMY AND CORPORATE SOCIAL RESPONSIBILITY PERSPECTIVES

Carga Horária: 60

Créditos: 3

Obrigatória: Não

As disciplinas serão conduzidas individualmente, em inglês, remotamente, realizando pesquisas customizadas com cada aluno e nos dias e horários flexíveis combinados entre o respectivo aluno e o professor. The present discipline deals with the changes caused by a new consumer consciousness where the shared economy aims at less environmental wear and better use of materials, having as long-term goals greater profitability for companies that join, both for their cost reduction and for the its best valuation with investors and the consumer public in general. The matter in question highlights the importance of transparency and social and corporate responsibility that companies must have, to the extent that access to information through digital means makes any company action much more visible and therefore the consumer and investor public demands much more action and watch out for aspects involving triple bottom line and good ESG coordination. The main topics to be studied in the subject in question involve: • Building and improving service management; • Service management as a way to enhance the customer experience; • Concepts and management of environmental, social and corporate governance aspects of companies – ESG; • Concepts and expansion of the shared economy and its impact on the valuation of companies and their aspects of competitive differentials; • The social roles of companies and how their levels of transparency can increase their valuation. • Production of 5 journal papers in English and in top journals, 1 conference paper in English, and 10 essays in English.

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